“It isn’t the whiskey they choose, it’s the image.”

― David Ogilvy, Ogilvy on Advertising

The Story.

The Dirty Sanchez distillery can be found in Jalisco, Mexico, although that’s a seriously long walk for most, so we’ll paint you a picture instead. There’s Don Juan, a bona fide master of distilling with more years under his belt than we can remember, his Great-Great-Grandfather was the founder of Mexico, his wife was Eiza González and Danny Trejo was his son-in-law!

NO! We don't want.

The Tequila Story
All tequila is made from Blue Agave, but not all alcohol made from Blue Agave is tequila, ONLY if the drink was produced in the state of JALISCO, MEXICO (an area of around 30,000 square miles). With everyone jumbled in tightly and working with the same base ingredients, standing out from the pack can be a great challenge.

An Ode to the Unbreakable
No matter WHO you are or WHAT you do. You could be a one-legged pirate, a base jumper who braves it without a parachute, or someone who practices ‘free love’. Enjoy the life you’re given each day and remain true to yourself. Trust in the philosophy. You have our respect.

OK, NOW LET'S SHOW YOU OUR MEGA FACTORY

WELCOME TO THE CASA MAESTRI

Destiladora Del Valle de Tequila S.A. de C.V

TRUE LEGACY.

In 2008 Mr. Michael & Celia V. Maestri moved from Houston, Texas to Tequila Jalisco, where they established Destiladora del Valle de Tequila Distillery. Also known as “Casa Maestri” which is recognized as a one of the best Tequila producers in Mexico.

Owners Celia and Michael Maestri have a combined experience of 72 years to create an ultra smooth tequila for their customers.

The result of this effort goes around the world, Casa Maestri has customers from over 20 countries such as USA, Russia, Bangladesh, Jamaica, Germany, UK, Colombia, Argentina, China, Brazil, Puerto Rico, Ukraine, Turkey, South Korea, and many more.

But after they met us...